Deemr
Deemr is a tool in the form of a mobile app, designed for simple, yet sometimes complex to solve, purposes: help people make decisions on the fly, weigh opinions, test ideas. The project was selected into the Accelerator Program by Uppsala Innovation Center.
Deemr
Deemr is a tool in the form of a mobile app, designed for simple, yet sometimes complex to solve, purposes: help people make decisions on the fly, weigh opinions, test ideas. The project was selected into the Accelerator Program by Uppsala Innovation Center.
Deemr
Deemr is a tool in the form of a mobile app, designed for simple, yet sometimes complex to solve, purposes: help people make decisions on the fly, weigh opinions, test ideas. The project was selected into the Accelerator Program by Uppsala Innovation Center.
Client
Deemr
Role
Co-founder
Platform
Native mobile app



In a nutshell
Friends aren't always around to help with the tough decisions in life — things like whether to wear heels or flats, or whether to watch the newest season of Game of Thrones — so the Deemr app gave people the chance to harness the opinions of the internet at large.
Posts in Deemr, which are labelled 'deems', get set for a limited period of time. The creator of the deem customizes the binary options to suit the context and provided image. Once a set deadline has passed, the deem disappears forever. This encourages users to ask questions freely, since there's no consequences for asking something silly. Conversely, the framed, binary responses get submitted anonymously, so entering one's input is a pressure-free ask.
In a nutshell
Friends aren't always around to help with the tough decisions in life — things like whether to wear heels or flats, or whether to watch the newest season of Game of Thrones — so the Deemr app gave people the chance to harness the opinions of the internet at large.
Posts in Deemr, which are labelled 'deems', get set for a limited period of time. The creator of the deem customizes the binary options to suit the context and provided image. Once a set deadline has passed, the deem disappears forever. This encourages users to ask questions freely, since there's no consequences for asking something silly. Conversely, the framed, binary responses get submitted anonymously, so entering one's input is a pressure-free ask.
In a nutshell
Friends aren't always around to help with the tough decisions in life — things like whether to wear heels or flats, or whether to watch the newest season of Game of Thrones — so the Deemr app gave people the chance to harness the opinions of the internet at large.
Posts in Deemr, which are labelled 'deems', get set for a limited period of time. The creator of the deem customizes the binary options to suit the context and provided image. Once a set deadline has passed, the deem disappears forever. This encourages users to ask questions freely, since there's no consequences for asking something silly. Conversely, the framed, binary responses get submitted anonymously, so entering one's input is a pressure-free ask.









Outcome and reflections
Deemr initially garnered a notable degree of popularity among its user base. This success was highlighted by its inclusion in Uppsala Innovation Centre's Accelerator Program and a feature on Product Hunt.
One significant challenge emerged shortly after Deemr's launch: Instagram introduced polls within their Stories feature. This development provided a direct and widely accessible alternative to the Deemr offered.
Professionally, the experience of creating and developing Deemr has been instrumental in enhancing my skills in product design. It pushed me to delve deeper into understanding user needs and preferences, thereby refining my approach to creating user-centered designs. Furthermore, it taught me the importance of considering the broader market dynamics. This holistic perspective is crucial in innovating and sustaining products in a rapidly evolving digital environment.
Outcome and reflections
Deemr initially garnered a notable degree of popularity among its user base. This success was highlighted by its inclusion in Uppsala Innovation Centre's Accelerator Program and a feature on Product Hunt.
One significant challenge emerged shortly after Deemr's launch: Instagram introduced polls within their Stories feature. This development provided a direct and widely accessible alternative to the Deemr offered.
Professionally, the experience of creating and developing Deemr has been instrumental in enhancing my skills in product design. It pushed me to delve deeper into understanding user needs and preferences, thereby refining my approach to creating user-centered designs. Furthermore, it taught me the importance of considering the broader market dynamics. This holistic perspective is crucial in innovating and sustaining products in a rapidly evolving digital environment.
Outcome and reflections
Deemr initially garnered a notable degree of popularity among its user base. This success was highlighted by its inclusion in Uppsala Innovation Centre's Accelerator Program and a feature on Product Hunt.
One significant challenge emerged shortly after Deemr's launch: Instagram introduced polls within their Stories feature. This development provided a direct and widely accessible alternative to the Deemr offered.
Professionally, the experience of creating and developing Deemr has been instrumental in enhancing my skills in product design. It pushed me to delve deeper into understanding user needs and preferences, thereby refining my approach to creating user-centered designs. Furthermore, it taught me the importance of considering the broader market dynamics. This holistic perspective is crucial in innovating and sustaining products in a rapidly evolving digital environment.
